CRM

What is social customer relationship management(CRM)?

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What Is Social Customer Relationship Management (Social CRM)? Introduction In today’s digital age, businesses have more ways than ever to interact with their customers. One of the most powerful channels for these interactions is social media, which has transformed how companies engage with their customers and how customers share their experiences with brands. This transformation … Read more

What are the steps in the customer relationship management (CRM) process and benefits of using a CRM system?

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What Are the Steps in the Customer Relationship Management (CRM) Process? Introduction In today’s highly competitive market, businesses of all sizes are continually looking for ways to foster meaningful and lasting relationships with their customers. One of the most powerful tools in achieving this goal is Customer Relationship Management (CRM). A CRM system isn’t just … Read more